Storytelling in XR: Through the XR experiences coproduced by France Télévisions, 1st French public broadcaster, Jeanne Marchalot will talk about issues regarding the XR storytelling. She will present the aim of the StoryLab that she is the head of, and how to catch a new audience with the new digital contents.
Jeanne Marchalot has over 23 years experiences in production and post-production, mostly on TV Series and Dramas, in Paris, France. She also has studied TV series, drama and feature narrative language, created professional trainings on TV series writing and showrunning, and taught the economy of digital and mass media at the University Paris-Est.
She joined France Télévisions in 2018 to create the VFX and postproduction studio of the soap “Chronicles of the sun”. Since the 1st of July 2020, she is in charge of storytelling research related to new XR technologies at France Télévisions Innovation & Prospective department. Francetv StoryLab is coproducing documentaries and fictions in AR, VR for mobiles devices and Quest.